Toyota, the renowned car manufacturer, has made substantial price revisions to its Toyota Innova Hycross. Sources indicate a notable increase of over Rs. 40,000 in select variants, marking a significant shift in pricing strategies.
Toyota Innova Hycross Variant Price Hike
According to reports, the GX variants of the Toyota Innova Hycross witnessed an increase of Rs. 10,000, while certain higher-tier variants observed a surge of more than Rs. 40,000. Notably, among the available variants, there are two GX variants, four VX variants, and two ZX variants offered in the lineup.
Variant Breakdown and Revised Prices
- Innova Hycross GX 7 STR: Equipped with a 1987 cc Petrol engine and an Automatic (CVT) transmission, this variant initially started at Rs. 19.77 Lakh (Ex-Showroom).
- Innova Hycross GX 8 STR: Priced slightly higher at Rs. 19.82 Lakh (Ex-Showroom) with similar engine specifications as the GX 7 STR.
- Innova Hycross VX Hybrid 7 STR: Featuring a Hybrid (Electric + Petrol) powertrain and an e-CVT transmission, it previously had an Ex-Showroom price of Rs. 25.72 Lakh.
- Innova Hycross ZX (O) Hybrid 7 STR: The top-tier variant in the lineup, initially priced at Rs. 30.68 Lakh (Ex-Showroom), equipped with a hybrid powertrain and additional features.
Price Revision Impact
These revisions indicate a strategic shift in Toyota’s pricing structure for the Innova Hycross lineup, showcasing substantial adjustments in specific variants. The increase of over Rs. 40,000 in select models reflects the evolving market dynamics and the brand’s approach towards aligning prices with features and demand.
Toyota’s decision to augment prices in certain variants of the Innova Hycross underscores their strategy to balance offerings and maintain competitiveness within the market. These revisions might influence consumer preferences, impacting the overall market dynamics for this sought-after model.
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